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We are Built on Baggies


Right now we are all in need of some light relief and this mock-u-mercial mini-film celebrates the noble Baggy Short featuring a rack of recognizable faces, just from a slightly alternate universe... Early pioneers of baggy shorts back in the 90’s, Endura earned a reputation forged on no-nonsense durable kit for committed riders and pro’s alike.

From our early collaboration with the hardcore bike courier scene in the 90’s that spawned the iconic Hummvee, the baggy short has been adopted by all tribes of riders from downhill to gravel, commute to adventure. A work horse piece of kit that can be loaded with cargo and relied on to protect and serve you in and out the saddle. Endura’s baggies have led a look for generations of off-roadies.

Spring 2020 sees the addition of no less than seven new styles to our already strong baggy shorts line-up for any type of mountain biking.

Men's Baggy Shorts Women's Baggy Shorts

MT500 Collection

Pushing boundaries for 25 years

Since the brand was born Endura’s flagship MT500 collection has pushed the boundaries of function and durability setting new standards in MTB apparel. Working with the Athertons and Hazzard Racing as well as a selection of talented enduro riders, the range has never been stronger or tougher.

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SingleTrack Collection

For every Trail

Born from the long and often isolated trails of our homeland, the SingleTrack collection is built for those that ride up, down and along every trail they find. Feature rich products throughout the collection satisfy every type of trail rider and a seasonal injection of colour keeps things fresh.

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Hummvee Collection

Iconic all-rounder

Feature rich and highly versatile Endura’s iconic Hummvee collection is the perfect gateway to in to the world of technical bike apparel, for those not interested Lycra. Our Hummvee short has been the last word in durability for nearly two decades, designed with a group of straight-talking London couriers, quickly adopted by mountain bikers as the go to all-rounder.

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MTR Collection

Off-road Adventure

MTR is all about adventure. Lightweight, packable kit perfect for multi day adventures, epic big days out or a just a quick lunch break thrash round your secret local gravel loop - whatever your time allows.

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MT500 Freezing Point

For the Coldest Winter Trails

When the mercury plunges or the trails hit serious altitudes, the new MT500 Freezing Point Jackets and Trousers have been designed for MTBers by the brand with a serious history of creating foul weather gear. They’re also perfectly suited to the rising trend of e-mtb adventures, where the motor might be taking some of the strain and keeping you a little cooler than when you’re climbing at full gas using leg power alone.

Strategic panels are filled with lightweight PrimaLoft® GOLD insulation - made from 45% recycled content – boast an unbeatable warmth to weight ratio, housed in tough, durable outer fabrics and designed with cleverly positioned vents that work together for long tough climbs and frosty descents.

Freezing Point Jacket Freezing Point Trouser



Dan Atherton has been knocked down and out, but always got back in the ring again. Still a formidable driving force behind the scenes of the race team, these days Atherton measures himself against his fearsome engineering in the Welsh hills rather than against the clock on the World Cup circuit. An undisputed track visionary and a king of trail construction.

Dan wears Endura’s award winning and almighty MT500 Collection. With more titles than the most celebrated prize fighter, the MT500 Waterproof Jacket is the undisputed champion of mountain bike apparel delivering ultimate weather protection for epic mountain bike adventures.

Read Dan's story MT500 Jacket View MT500 Collection

Kriss Kyle


It's a biggee - we're hooking up with the hottest British BMX talent, Scotland’s very own Kriss Kyle, arguably one of the world's most exciting riders right now. Kriss will be rocking Endura helmets and protection for all his riding. But in a new development for the young Scot, he embarks on a new series of MTB projects where he brings BMX to the mountain and will be riding specially radically designed Endura apparel in his new video.

Kriss' Story



Respect is earned. Trust is forged. Reputation is hard won. Our Hummvee Short has been the last word in durability for nearly two decades, since we sat down with a group of straight-talking London cycle couriers and designed what they needed in a short. The result became a classic that was also immediately adopted by mountain bikers.

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Danny MacAskill

Mountain & Trials

Danny MacAskill’s films may have been watched online by tens of millions of people, but he is the very last person to behave like a superstar. Instead, Danny will rock up unannounced at our headquarters with nothing on his agenda more pressing than a brew and a chinwag.

Endura and the street trials star share a proud Scottish heritage and strong mountain biking roots. It is a powerful, self-confident partnership but also great for Scotland and reinforces this wee country’s position as a hub of biking excellence.

We're proud to protect Danny with our range of MTB Protectors and helmets when he's operating at the bleeding edge of possibility.

Danny's story

Atherton Racing

Athertons & More

We are the proud partners of Atherton Racing that sees mountain biking royalty, Dan, Gee and Rachel Atherton ride in our flagship MT500 mountain bike apparel and protectors. Our partnership with the first family of downhill mountain biking also includes support for Atherton Racing's next generation riders, including Mille Johnset and Charlie Hatton. Dan, Gee and Rachel embody the Endura mantra of Renegade Progress with a creative approach to their racing always showing maximum commitment and dedication, but an unmistakable sense of fun. Endura's continually expanding collection of MTB apparel and protection benefits from Atherton Racing rider's input and hardcore testing in training and on the World Cup circuit.

Hazzard Racing


Scottish radsters Hazzard Racing joined the Endura clan in 2019, bringing edge to our enduro tribe - Joe Barnes, aka Top Chief, Lachlan Blair and Fergus Lamb will ride in Endura at selected Enduro World Series events as well as churning the turns across the UK.

Harald Philipp


Harald Philipp is an Alpinist and mountain biker who has embraced the philosophy of ‘flow’ for his astonishing riding exploits. The soaring peaks that surround Innsbruck are his home trails, and he is at home riding on exposed ledges, several thousand feet above sea level.

Author, adventurer and public speaker, Philipp is an intelligent, creative rider who relies on Endura’s MT500 Helmet with Koroyd core to reduce the risks of riding in such precipitous terrain.

Kriss Kyle


Kriss Kyle is one of the most exciting bike riders on the planet right now, whose videos are watched by millions and who rides his own signature line of BMXs from BSD. We're stoked to be hooking up with our fellow Scot for his new MTB projects, where he'll be bringing BMX steez to the mountain, as well as providing him with our protection and helmets for all of his riding.

Kriss' latest video

Kriss Kyle

Protected by Endura

When you’re pushing the envelope in the way that Kriss Kyle likes to whilst bringing supreme BMXing skills to the world of MTBing – you’re going to take a slam from time to time. And busting big moves mean that the hits are big too. You’ll have seen Kriss on the rampage in The Scottish Wildcat vid, so buckle up and get ready to wince in The Scottish Wildcat Outtakes.

Kriss rides. We protect. Our wide range of MTB Protectors kept him ready for more riding and more slams. Protection. It’s in our DNA.

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Danny MacAskill gets #DownrightDirty in MT500


There are times in a MTBer's year where the weather is so bad it's good. Teeming with rain and blowing a hoolie. Is that a bit of driving sleet? Stuff your dusty trails and tan lines. We’re heading out anyway, just like Danny and Stu...

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